News and updates

SM-Importance of Blogging for Business

March 1, 2013 | posted in: 2013 Franklin Workshops | by

Do you need a blog? Have a blog? Or looking for strategies to get your information out to different channels? Learn  why it is important to blog and effective ways to get consistent and referral traffic for your posts. This workshop will help you with blog distribution and tips for online engagement. by Tammi Jacobsen

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SM-Facebook for the Business Professional

March 1, 2013 | posted in: 2013 Franklin Workshops | by

Many large businesses are using Facebook and more than half of the small businesses in the United States consider Facebook a key part of the their go-to-business approach. This Facebook for business workshop will teach you how to harness the power of this social network. Learn how to grow your fan following, increase conversions and..

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B-Is Your Business in the Clouds?

March 1, 2013 | posted in: 2013 Franklin Workshops | by

With all the moves to mobile computing it’s more important than ever to have all your information available to you at all times. This presentation will cover: What is the Cloud? How can my small to medium sized company take advantage of the many Cloud offerings available? Can the Cloud take care of backup and..

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B – 5 Legal Pitfalls of Your Business Website (and how to avoid them)

February 28, 2013 | posted in: 2013 Franklin Workshops, 2013 South Shore Workshops | by

In this session, participants will learn simple steps they can take to help reduce legal risk and protect their investment in web design and social media presence. Topics covered will include web privacy, marking and protecting copyrights and trademarks, CAN-SPAM compliance, and understanding the fine print of your web analytics agreement. By Louise Kennedy  

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SM-Pinterest for Small Business and NonProfits

February 26, 2013 | posted in: 2013 Franklin Workshops, 2013 South Shore Workshops | by

By now you’ve heard of the fastest growing social network: Pinterest. You may think that Pinterest is all recipes, nail art and cute shoes (which may or may not be relevant to your business). Pinterest is so much more! Every business has something to pin and to share. This session will explore how businesses and..

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SM-Leveraging LinkedIn to Grow Your Business

February 25, 2013 | posted in: 2013 Franklin Workshops | by

Are you trying to understand how you can use LinkedIn to grow your business? Is your profile optimized to help people find you? Do you know the benefits of utilizing LinkedIn as a marketing tool? Kaitlyn Pintarich, Marketing Director & Community Manager of Berry Insurance, will provide the answers to these questions and more and show you how..

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SM-Email Marketing: How to Use Email in Your Sales Process

February 25, 2013 | posted in: 2013 Franklin Workshops, 2013 South Shore Workshops | by

We all use email in our day-to-day business, but how you use email as a marketing tool is a different story.  In this session, you’ll learn how to use email marketing to generate new leads, to nurture existing leads, to convert leads into customers, to produce repeat business and build loyalty with current customers and..

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SM-Build-a-Brand Workshop – Gone Digital

February 25, 2013 | posted in: 2013 Franklin Workshops | by

Are you passionate about your business but not sure how to let your customers know why they should do business with you vs. your competition? Are you unsure how to integrate your traditional print and online marketing to make them more effective? Do you feel like your social media efforts have no focus or real..

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SM-Making Videos Work for You:

February 23, 2013 | posted in: 2013 Franklin Workshops | by

A quick primer on doing it alone, and when & how to work with professionals The question is not, “how much will this video cost?” The question is, “how much will I LOSE if I don’t have an effective video?” Video is an integral part of every successful business. From start-ups with a staff of..

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B-iPad for Business – How PC Users Can Improve Business Performance

February 21, 2013 | posted in: 2013 Franklin Workshops | by

What would your life be like if your business was more efficient? Every business owner knows better efficiency equals more time. In this interactive workshop you’ll learn tips and techniques on how to use your iPad to improve your business performance. You’ll discover how to share files between your iPad and PC, connect to your desktop..

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SM-YouTube for Business – How To Get More Customers

February 21, 2013 | posted in: 2013 Franklin Workshops | by

Camera shy? Good! Frankly, people aren’t interested in hearing from you directly. What they are interested in is seeing first-hand all the benefits they’ll get from doing business with you. And today, the fastest and easiest way to get in front of your prospective client is by using YouTube. In this interactive workshop you’ll discover exactly..

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W-Agile Project Management – 2 part workshop

February 21, 2013 | posted in: 2013 Franklin Workshops | by

Agile Project Management – 2 workshops: Agile Education: From the Ground Up Agile project management has grown to be the most common management practice in use today. It’s used by small teams-of-one and large institutions. This session will the lay the foundation for your modern management practice.  Learn the founding principles behind Agile Management, why..

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SM-Magnetic Marketing

February 21, 2013 | posted in: 2013 Franklin Workshops, 2013 South Shore Workshops | by

Magnetic Marketing will attract more customers to your business.  Join me at Tech Day Camp where you will discover the value of the key strategies to attract more qualified leads and how to effectively convert them to customers.  We’ll go over using techniques that combine online and offline magnetic marketing that will decrease your cold..

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B-Employers: Leverage Online Resources for Your Human Resources Needs

February 21, 2013 | posted in: 2013 Franklin Workshops | by

Denise Noble of The HR Engineers  Recruiting: How to use job Boards, Social Networking, and your own Website to the best advantage. Wage and Hour Law: Find out where to go online for up to date, clearly written regulations. Best Practices: Where to find tips online to keep employees happy and motivated and make your business hum. Labor..

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W-Explore Widgets and Plugins

February 8, 2013 | posted in: 2013 Franklin Workshops, 2013 South Shore Workshops | by

WordPress does a great job of allowing you to add great features and functions through the use of Widgets and Plugins. In this workshop, you’ll learn how to find and install the best plugins for working behind the scenes like WYSIWYG editors and automatic back-ups, as well as functions for your Website visitors like calendars,..

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W-What can WordPress Do For You?

February 8, 2013 | posted in: 2013 Franklin Workshops, 2013 South Shore Workshops | by

Find out about what WordPress is, how it works, and why you should care! I’ll show you how easy WordPress is to use for your website or blog and why you’l want to use it as your digital marketing hub. We’ll discuss the difference between WordPress.com’s hosted blog community and the full-featured, self-hosted software from WordPress.org…

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SM-The Psychology of Social Media

February 6, 2013 | posted in: 2013 Franklin Workshops | by

Once considered a fad, social media has become the epicenter of most consumers’ online experience. Analysts, marketers and reporters and consumers all express a profound fascination with social media and want to learn to harness its power and reach to build relationships – whether personally or professionally. In the world of business, marketers are quickly..

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Tech Day Camp with United Regional Chamber Mar 23

January 29, 2013 | posted in: News and updates | by

It’s another Tech Day Camp, this time in Franklin, MA!! We are joining forces with United Regional Chamber for the first TDC of 2013. The site will be at Tri-County Regional Vocational Technical High School, 147 Pond St  Franklin, MA 02038 March 23 ….details coming soon!!

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Keynote: Networking + Tech + Football

November 2, 2012 | posted in: Tech Day Camp 2012 | by

Kick off the conference with Diane Darling from Effective Networking and author of “The Networking Survival Guide” for an informative and engaging session about football, networking, & technology. She was recently featured in the Boston Globe. You’ll leave with a greater appreciation for: . Ways to maximize limited time How to transition a conversation when..

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Facebook for Business

November 1, 2012 | posted in: 2013 South Shore MA Speakers, Tech Day Camp 2012 | by

Tricia White from MSBDC is presenting “Facebook for Business” at Tech Day Camp. Facebook has become the social network of choice for many small businesses. This Facebook for business class will teach you how to harness the power of Facebook. What’s the difference between a page and a group, should you use your personal page..

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Cobbling Together a Site and Social Media for a Virtual Team

November 1, 2012 | posted in: Tech Day Camp 2012 | by

Tim Stansky from Mass Innovation Nights is presenting “Cobbling Together a Site and Social Media for a Virtual Team” at Tech Day Camp 2012. In this session Tim will present the recipe on how he ended up becoming a bit of a “Tom Sawyer” cobbling together a site and social media for the statewide volunteer..

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SM – Got Social Chops? Tech Day Camp Social Critique Panel

November 1, 2012 | posted in: 2013 South Shore Workshops, Tech Day Camp 2012 | by

A panel of social media and image experts to evaluate your social media presence! In this interactive session, you’ll get feedback in real-time on your social stature. A panel of social media and image experts will introduce themselves briefly and then – in roundtable format – will spend 3-5 minutes on critiquing YOUR social accounts..

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20 iPad/iPhone apps you didn’t know you couldn’t live without.

November 1, 2012 | posted in: Tech Day Camp 2012 | by

Matt Ulvila from 3thought is presenting “20 iPad/iPhone apps you didn’t know you couldn’t live without” at Tech Day Camp 2012. For most of us, our iPad/iPhone is just another way to check email, browse Facebook and occasionally toss a few ill tempered birds at some naughty pigs. But the app store has 750,000 apps…..

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SM-Preparing Media for Print

November 1, 2012 | posted in: 2013 Franklin Workshops, Tech Day Camp 2012 | by

Janel Kesten, from New England Repographics and one of the Founders of The Toolbox Inc, is presenting “Preparing Media for Print” at Tech Day Camp 2012. Many small companies because of today’s economy and the increased accessibility of design tools are opting to design media for print and advertizing themselves. In this workshop you will..

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