2013 South Shore Workshops

* Keynote – Jeff Cutler – Audience, Audience, Audience

November 11, 2013 | posted in: 2013 South Shore Workshops | by

Jeff Cutler, content and social media specialist for the Society of Professional Journalist, is the Keynote Speaker for Tech Day Camp South Shore 2013. Jeff is a skilled communicator in traditional and new media and  nationally  recognized marketing expert. Jeff is frequently tapped to train large and small organizations in the use of social media..

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B – 5 Legal Pitfalls of Your Business Website (and how to avoid them)

February 28, 2013 | posted in: 2013 Franklin Workshops, 2013 South Shore Workshops | by

In this session, participants will learn simple steps they can take to help reduce legal risk and protect their investment in web design and social media presence. Topics covered will include web privacy, marking and protecting copyrights and trademarks, CAN-SPAM compliance, and understanding the fine print of your web analytics agreement. By Louise Kennedy  

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B – Integrating Your Computers, Tablets and Phones!

November 1, 2013 | posted in: 2013 South Shore Workshops, News and updates | by 1 Comment

With all the great devices available to small business owners today, it is more important than ever to make sure that they all work together easily and efficiently. It seems like George Carlan’s famous skit stuff has hit the technology world.  I have my desktop computer when I’m at home, but when I go out..

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B – Photoshop Elements for Small Business

November 2, 2013 | posted in: 2013 South Shore Workshops | by

Do you wonder why your images are fuzzy, especially when you print them? Do you have trouble figuring out how to get your photos looking right on your web site or social media? This Photoshop for Small Business session focuses on how to use just the essential elements of Photoshop for your every day business..

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B-Quick Books Basics for the Non Financial Business Owner

Nancy OKeefe owner of Simple Business Solutions is presenting “Quick Books Basics for the Non Financial Business Owner” In this workshop you will learn how to set up QuickBooks for accounting AND to give you sound management reporting beyond the basic financial reports your accountant needs. Track your success and profitability by job, type of..

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B-The Virtual Office: 10 Online Productivity Tools for the Small Business Owner on the Go.

Nancy OKeefe owner of Simple Business Solutions is presenting “The Virtual Office: 10 Online Productivity Tools for the Small Business Owner on the Go” at Tech Day Camp. In this workshop you will learn how to run your business from anywhere and give your small business the tools you need to compete with the larger..

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SM – “Social” Privacy

November 6, 2013 | posted in: 2013 South Shore Workshops | by

With the events this summer surrounding the NSA and internet security, privacy has never been a hotter topic than it is now. What can you do to help keep your social privacy private? This presentation addresses privacy issues on social sites like Facebook, LinkedIn and Twitter. The presentation will cover securing your profile on Facebook, safer..

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SM – 10 Tips for using Twitter like a Pro!

October 29, 2013 | posted in: 2013 South Shore Workshops | by

Twitter is an incredibly easy tool to use and with a little forward planning can be a great way to spend some of your marketing time. Using 140 characters you can market yourself, build relationships with the Twitterati, drive traffic to your site and make sales! What’s not to love? This workshop will help you..

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SM – Agile Marketing – Finally, Data Driven Marketing that Makes Sense

November 1, 2013 | posted in: 2013 South Shore Workshops | by

Channels, Devices, new ways of marketing with inbound and content. Marketers are faced with many challenges and also opportunities. Agile Marketing is data driven marketing. It gives you the ability to systematically use data over personal opinions about the effectiveness of your marketing efforts. It helps you create a more flexible plan that can quickly..

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SM – Branding in a Digital World

November 2, 2013 | posted in: 2013 South Shore Workshops | by

Are you passionate about your business but not sure how to let your customers know why they should do business with you vs. your competition? Are you unsure how to integrate your traditional print and online marketing to make them more effective? Do you feel like your social media efforts have no focus or real..

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SM – Diving into Business Blogging

October 29, 2013 | posted in: 2013 South Shore Workshops | by

Do you have a blog? Do you need a blog? Are you looking for strategies to get your information out to different channels? This interactive workshop will cover: The importance of blogs – search engine optimization (SEO), Platforms for blogging, Creating ideas – brainstorming for blogs, Keyword driven content, Social media networks Strategies for increasing..

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SM – Dominating YouTube Nation – Video Marketing

October 25, 2012 | posted in: 2013 South Shore Workshops, Tech Day Camp 2012 | by

Rob Ciampa is returning to update his great Video Marketing presentation – Dominating YouTube Nation. This powerful presentation talks about the monumental shift going on from traditional media and video marketing. Though it initiated in (and still continues with) the consumer world, savvy marketers are driving the charge in the business world. They know YouTube..

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SM – Got Social Chops? Tech Day Camp Social Critique Panel

November 1, 2012 | posted in: 2013 South Shore Workshops, Tech Day Camp 2012 | by

A panel of social media and image experts to evaluate your social media presence! In this interactive session, you’ll get feedback in real-time on your social stature. A panel of social media and image experts will introduce themselves briefly and then – in roundtable format – will spend 3-5 minutes on critiquing YOUR social accounts..

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SM – Increasing Your Social Media Presence Through Collaborative Tools

Amongst a sea of competitors, increasing user engagement is a difficult and time consuming process. Through the right planning, effort and choosing the unique strategy to fit your needs,a company or individual can steadily build the foundation of a social media presence through the art of collaborative tools. Experience the session increasing your social media..

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SM – Maximizing Linkedin for Business Owners

October 21, 2013 | posted in: 2013 South Shore Workshops | by

Does your head spin when you hear about, let alone try for yourself, Linkedin for Business? Keep in mind that social media is neither a strategy nor a solution, but rather a TOOL to help you reach your goals. As a business owner your needs are different from an employee, and how you use social media..

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SM – Social Media Marketing 101

November 2, 2013 | posted in: 2013 South Shore Workshops | by

By now, we’ve all heard a lot about Social Media Marketing. We’ve heard how important it is, it’s the must do of your marketing plan, and how much time it takes. This session will help sort out what Social Media Marketing, or content marketing, is all about and how to start to develop a plan..

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SM-Email Marketing: How to Use Email in Your Sales Process

February 25, 2013 | posted in: 2013 Franklin Workshops, 2013 South Shore Workshops | by

We all use email in our day-to-day business, but how you use email as a marketing tool is a different story.  In this session, you’ll learn how to use email marketing to generate new leads, to nurture existing leads, to convert leads into customers, to produce repeat business and build loyalty with current customers and..

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SM-From Passion to Promotion: How to Create Compelling Brochures and Flyers to Market Your Business

Laura Willis, founder of Willis-Works Communications, is presenting “From Passion to Promotion: How to Create Compelling Brochures and Flyers to Market Your Business” at Tech Day Camp 2013. Though a substantial amount of marketing business is done online these days, it’s often necessary to still have a few printed pieces for a variety of situations..

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SM-Magnetic Marketing

February 21, 2013 | posted in: 2013 Franklin Workshops, 2013 South Shore Workshops | by

Magnetic Marketing will attract more customers to your business.  Join me at Tech Day Camp where you will discover the value of the key strategies to attract more qualified leads and how to effectively convert them to customers.  We’ll go over using techniques that combine online and offline magnetic marketing that will decrease your cold..

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SM-Pinterest for Small Business and NonProfits

February 26, 2013 | posted in: 2013 Franklin Workshops, 2013 South Shore Workshops | by

By now you’ve heard of the fastest growing social network: Pinterest. You may think that Pinterest is all recipes, nail art and cute shoes (which may or may not be relevant to your business). Pinterest is so much more! Every business has something to pin and to share. This session will explore how businesses and..

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SM-Take a Wicked Good Picture!

Ed Nute from Nute Photography is presenting “Take a Wicked Good Picture!” at Tech Day Camp 2012. With all the camera phones and inexpensive digital cameras on the market today, it seems like today almost everyone thinks they are a photographer.  If you are like me, you get lots of out of focus shots and..

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W-Complete WordPress Beginners Workshop at Tech Day Camp!

Tech Day Camp will now have the complete WordPress Beginners Workshop included at this year’s event!  Taught by Sheila Oliver and the Toolbox Experts, this extremely popular workshop normally sells out all by itself! About the Workshop: WordPress is a state-of-the-art web publishing platform, developed by hundreds of community volunteers and used by over 25..

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W-Explore Widgets and Plugins

February 8, 2013 | posted in: 2013 Franklin Workshops, 2013 South Shore Workshops | by

WordPress does a great job of allowing you to add great features and functions through the use of Widgets and Plugins. In this workshop, you’ll learn how to find and install the best plugins for working behind the scenes like WYSIWYG editors and automatic back-ups, as well as functions for your Website visitors like calendars,..

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W-What can WordPress Do For You?

February 8, 2013 | posted in: 2013 Franklin Workshops, 2013 South Shore Workshops | by

Find out about what WordPress is, how it works, and why you should care! I’ll show you how easy WordPress is to use for your website or blog and why you’l want to use it as your digital marketing hub. We’ll discuss the difference between WordPress.com’s hosted blog community and the full-featured, self-hosted software from WordPress.org…

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