SM-Making Videos Work for You:

February 23, 2013 | posted in: 2013 Franklin Workshops | by

A quick primer on doing it alone, and when & how to work with professionals

The question is not, “how much will this video cost?”

The question is, “how much will I LOSE if I don’t have an effective video?”

Video is an integral part of every successful business. From start-ups with a staff of three to multinational corporations with profits in the billions. Effective videos are key to successfully communicating your message, selling your product, and identifying your brand.

This workshop will cover the dos and don’ts of producing videos on your own. Teaching you how to produce better videos on your own. And how to recognize the strengths and weaknesses of your abilities, equipment, and video effectiveness.

So you’ve decide to hire a pro. This workshop will offer practical advice on how to effectively prepare for hiring a professional, how to navigate the world of professionals, and what to consider when developing your video strategy.

You will leave this workshop with a better understanding of the effectiveness of strong videos, how to produce better videos, when and how to work with professionals, and where to find video related resources locally and online.

by Brian Galford

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