Location based Applications with Eric Anderson

Eric is currently the lead architect for IBM’s Professional Marketplace, a global workforce management solution for matching employees to projects and clients. His areas of expertise include enterprise search, integration architecture,workforce optimization, social media and location-based technology, and GIS.

 Location Based Applications

Explore location-based applications, such as FourSquare and SCVNGR.  In the past year, the social media world has seen a rising trend in adopters of location-based applications. As more and more consumers are beginning to test out location-based services, should you, your brand/company get involved?